Metrology specialist Mahr UK has announced that Cutwel Ltd is now the official distribution partner for Mahr precision gauges, including calipers, dial indicators, and micrometers.
Jonathan Firnberg, Managing Director, Mahr U.K. plc said: "This is an exciting departure for Mahr in the UK as we have not promoted our precision gauge range of products in the UK to this level before and, with a partner as pro-active as Cutwel, we are anticipating that we will see significant growth in the sales of our precision gauge product range.
"Cutwel's route to market, which is entirely focused on telephone sales to its 15,000 strong customer base, contacting around 300 decision makers every day, is something that we simply do not have the resources to do in-house at Mahr U.K. Therefore, this distribution agreement will bring the Mahr brand to a whole new audience, at the same time open up opportunities for sales of our metrology systems, including the optical measuring systems, which we will continue to manage in-house."
This is a major departure for Mahr U.K. and is aimed at growing its share of the hand-held measuring sector through exposure to a much wider audience. The Mahr precision gauge range includes the MarCal range of digital and mechanical calipers.